London’s prestigious Mayfair district has welcomed a new Miele Experience Centre, brought to life through a collaboration with Hyphen Architects and Marcon, who are renowned for their expertise within the retail sector.
The new 1711 sq ft Miele experience centre opened on Berkeley Street, directly opposite The Ritz. The Experience Centre brings Miele’s premium and sustainable products to life.
The Mayfair store represents more than just a retail space; These venues provide an immersive and hands-on experience with Miele’s innovative products. They are a showcase of Miele’s dedication to excellence, personalized service and unparalleled shopping experience.
Whether browsing the latest in kitchen technology or exploring their range of laundry solutions, visitors are enveloped in a setting that emphasises Miele’s commitment to quality, performance, and timeless design.
In addition to showcasing Miele’s latest products, the new Experience Centre serves as a versatile events space, ideal for collaborations with customers and complementary brands. Through the installation of a prep kitchen, the Experience Centre can host cooking classes, product launches, and exclusive events, creating a hub of culinary inspiration and innovation.
Every aspect of the fit-out, from the sleek lines of the display units to the atmospheric lighting and bespoke finishes, was carefully planned. The result is a space that seamlessly combines form and function, inviting customers to explore Miele’s range of premium appliances.
“We are thrilled to have had the opportunity to collaborate with Miele and Hyphen Architects on this prestigious project,” remarked Ross Mullan, Contract Manager at Marcon Fit Out. ” The transformation of the space was made possible through the meticulous planning, craftsmanship and attention to detail of our team and dedicated supply chain. From the outset, our goal was to deliver a space that not only reflects Miele’s reputation for excellence but also elevates the retail experience for customers, immersing them in a world of innovation.”